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From the brand

About Us

After tasting the most delicate matcha from an organic farm in Japan, our founder Li Gong had an epiphany. He left his Silicon Valley job and set out on a mission to bring high-quality, organically-farmed matcha to the masses, founding Encha Matcha in 2014.

Our goal is to share the same rich, tender matcha Li Gong first tasted with the world — from our farms in Uji, Japan to your cup at home.

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What makes our products unique?

We use ancient traditions for growing shade-grown, hand-picked, stone-ground tea leaves — which makes all the difference for quality, flavor, and health benefits.

Encha’s matcha is USDA Certified Organic — but what does that mean?

Our farms are 100% certified organic, which means we never use pesticides or synthetic fertilizers and we regularly test for heavy metals and harmful chemicals.

What is the difference between the three grades?

Read the next few slides to learn more about our different grades!

Encha Ceremonial Grade Matcha

Ground from premium, first harvest leaves, which are the most tender. Delicate, smooth taste. Best enjoyed mixed with water.

Encha Latte Grade Matcha

Ground from standard, first harvest leaves, picked each spring. Best mixed with the milk of your choice and served hot or cold.

Encha Culinary Grade Matcha

Ground from premium, second harvest leaves. Subtly sweet, earthy taste. Best used for cooking and baking.

“With Encha, I want us to show to the world that organic-only is possible, affordable and enjoyable. I want to grow the Encha community ‘organically’ through education and personalized support.

My social science training at Stanford taught me a belief: Intrinsic value doesn’t require extrinsic fanfare.”

Li Gong, Ph.D., Founder of Encha

Is Discontinued By Manufacturer ‏ : ‎ No
Product Dimensions ‏ : ‎ 6.75 x 0.7 x 4.38 inches; 0.01 Ounces
Item model number ‏ : ‎ SYNCHKG121438
UPC ‏ : ‎ 855112006019
Manufacturer ‏ : ‎ Encha
ASIN ‏ : ‎ B06XXMY1RP
Country of Origin ‏ : ‎ Japan

Rich and Complex Flavor: Our matcha powder offers a perfectly balanced palate, both sweet and earthy, with a smooth, velvety consistency when whisked into water.
Boost Energy and Focus: Skip the coffee and allow our matcha green tea powder to provide a natural pick-me-up. Organic matcha is rich in antioxidants and offers clean and consistent energy and mental clarity without any crash.
How to Brew: To prepare a traditional matcha green tea, simply take 1 tsp Encha ceremonial matcha and whisk vigorously into 5 oz hot water at 160°F. Enjoy the balanced flavor and health benefits of organic green tea.
For Healthy Habits: Our 60g size of Encha matcha lasts for 1 month if you drink 1 level tsp (2 grams) per day. Subscribe and save to make sure you’ve always got matcha green tea on hand.

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